my name
is João.
Creative. Brand. Strategy.
Since 2005, I help create, develop and/or reposition brands, filling the gaps between strategy and design.
Throughout my career, I have not played a single role, but I like to see myself as a sum of different experiences: as  graphic designer, brand strategist and marketing analyst.

When not doing any of these, I will be holding a camera to portrait my personal view on everyday’s trivialities.
An updated portfolio will soon be online. Or not.